January 1, 2010 e.Newsletter

University of Nations, Kona, Hawaii
Guest Lecturer, Feb 2010
Teaching Lighting, Portraiture and Business Practices in School of Photography program.

Reinhardt College, Waleska, Georgia
Adjunct Professor, Spring 2010
Teaching photojournalism to the undergraduate communications students.

Recent e.Newsletters

Digital Photography -- A Real Stimulus Package
December 14, 2009
How digital photography can change your photography.

Learning From The Masters
December 1, 2009
What is personal style all about?

Three Useful Doohickeys
November 1, 2009
Here are three gizmos that can make your life easier if you shoot photos for publications.

300 PPI
October 13, 2009
"The magazine that is going to publish my pictures says the images must be at least 300 ppi. How do I change the resolution to 300 ppi?"

Come Along
October 7, 2009
I guess you just had to be there—is something we say when we fall short of capturing the story in words alone.

Collaboration
October 2009
The difference between two parties who compromise or collaborate is huge.

Public Speaking for Communicators: How do people learn?
September 2009
Teachers are graded on how well their students do, not on what they know. So to are speakers graded. What will the audience remember from your talk?

Informative or Just Eye Candy?
August 2009
Many professional communicators see the visual as a “hook” for the written story. Using visuals as “eye candy” can make the reader stop and, at least, start to read the article.

Do Your Photos Provide Context For Your Subject?
July 2009
Just because it is a photo, doesn't mean it is worth 10,000 words. Many photos have impact and can get your attention, but they could do even more.

Social Networking
June 2009
Social Networking is big due to a few things happening around the same time.

My Investment Advice
May 2009
Photographers need to invest wisely and I have a thought about it.

What about the audience
April 2009
As professional communicators we usually determined who our audience is, but have we considered how the how they learn.

Teaching is a great way to learn
March 2009
I am reminded each time I teach that this is a great way to get better at this craft.

The Psychology of the Telephoto Lens
February 2009
“What I need is a telephoto lens.” We’ve all said this. The professional photographer reaches for the lens for many reasons.

The Psychology of the Wide-Angle Lens
January 2009
Some folks choose a telephoto lens to see how close a subject can appear to be - to say a bear, for instance. These same people doubtlessly chose a wide-angle lens so they can get-it-all-in the picture, usually a landscape picture.

Equipment Used

M-Audio Microtrack II

This recorder lets you record in WAV or MP3 recording to compact flash card.

Looking for Microphone
Transom.org did a handheld microphone shootout where they did comparisons. They let you listen to an audio sample from each one.

Think Tank
The Multimedia Wired Up Collection, is comprised of four belt-mountable pouches and two beltpacks that all share a common design goal: to tame the wires tangling up the stills shooter tasked with gathering sound and moving pictures too.

Nikon

I have always used Nikon cameras and lenses through my career. They have a great line of cameras and lenses for any job.

http://www.StanleyLeary.com

Stanley@stanleyleary.com

Virginia Tech quarterback Tyrod Taylor (5) rushes against Tennessee during the Chick-fil-A Bowl game against Tennessee. Tyrod Taylor (5) averaged 5.2 yards a carry for his 26 total yards against Tennessee, helping the Hokies defeat Tennessee 37 to 14.

Want to know how to get the most for your money out of a photographer? Bring him in early in your planning.

Clients benefit in several ways when they include the photographer as part of their creative team. Not only will the shoot go smother and faster, but more importantly, the photos will be just as you want them to be and your budget will go further.

The sooner the photographer is involved in the planning and preparation for the shoot the better.

After the concept and approach are determined in a planning session the client and I usually scout the locations together, if possible. While on location we determine the best time of day for the shoot based on the lighting. Scouting with the client makes it is easier for us to maximize the time at each location during the shoot.

During the planning session we discuss the feelings the photos need to invoke in the viewer. By working together from the beginning we are both better able to achieve our objective. Preplanning allows everyone to concentrate on the fine details when it truly counts - on the day of shoot.

During the actual shoot priorities can change. Certain shots emerge, as “must have” pictures, while others may become less essential than initially thought. Going for the best shots and dropping or limiting the others can stretch the budget yet still produce outstanding images.

Tennessee cornerback Janzen Jackson (15)and teammate cornerback Eric Berry (14) celebrate defensive play against Virginia Tech in the Chick-fil-A Bowl on December 31, 2009 in Atlanta, Ga.

Here is an example of stretching a photo budget. When working with universities and schools it is more expedient, since most general classrooms look alike, to set-up in only one classroom. The faculty and students rotate through the classroom where all the lights have been placed and the exposure and white balance determined. There is no need to move from building to building. This saves time and money.

As you consider your photo needs consider adding me to you creative team, that decision will save time and money and ensure a more productive and creative photo shoot.

I’m here to help, just give me a call.